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Teams in eSports are Becoming Serious Business
The business of eSports is changing. Specifically, the approach to running team enterprises will undergo drastic changes in 2016. As the number of cheering fans, the popularity of video gaming as...
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The eSports Marketing Playbook Goes Live
To better depict the topic of marketing in eSports, I’ve compiled a year’s worth of blog posts, articles and analysis into a comprehensive document. Titled “eSports Marketing Playbook” it is a high...
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Three Factors Affecting the Growth of eSports Streaming
Image courtesy of Jason Reed via the Daily Dot As the worldwide market for eSports evolves in 2016, it will directly affect the complexion of its live streaming landscape; specifically, the growth of...
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Gaimerz Wagers on Skill-based eSports
Emergence of the competitive gaming ecosystem has brought with it, demand for a wide variety of video game contests. Gaimerz is an eSports platform enabling users to participate in video game...
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Why More Money Equals More Problems in eSports
eSports is much more than a fad; that much is clear. At the forefront of the growing phenomenon is Riot Games’ League of Legends (LoL). While it’s not the only game [title] in town, LoL is an...
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How ESPN Can Become the ESPN of eSports
News that ESPN entered the eSports fray served notice to the world of sports media. The message is clear: competitive gaming is here to stay. So while coverage of electronic sports might seem like the...
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The Power of Place and the eSports Arena Revolution
The world of electronic sports is coming to a neighborhood near you. As momentum for competitive gaming continues to gather steam in 2016, a startup called eSports Arena is taking flight as North...
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The ABC’s of eSports Eduselling – Part I
Image courtesy of Africa Studio/Shutterstock Electronic sports have come a long way. Research firm Newzoo tabbed 2015 revenues at $325 million worldwide, with projections to grow to $463 million this...
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2016 Startup to Watch: RankR eSports
The announced launch of RankR, a unified hub for competitive gaming tournaments, rankings, and news, underscores the advent of a larger shift in how eSports communities are organized. Fragmentation has...
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eSports Sponsorship Insight – February 2016
The eSports Sponsorship Insight is a monthly report containing analysis, perspective, and news on the electronic sports sponsorship marketplace. The report is published by Entiva Group, a leading...
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